Introduction & Goals
The Chart Guys offer unbiased and honest education on trading and a caring community to support those new to the markets. They needed a new website that would better support marketing their courses.
The Chart Guys offer unbiased and honest education on trading and a caring community to support those new to the markets. They needed a new website that would better support marketing their courses.
Our discovery process allowed us to identify and understand how The Chart Guys are different from their competitors and what makes their clients unique. The development of a refreshed visual branding and new messaging were the foundation to designing a new web presence that more effectively communicates their unique value to their existing members and prospective new clients.
The resulting design system, user interfaces, and landing pages are much cleaner, more intuitive, and conversion-focused.